LEGO STAR WARS DISPLAY IN A STORE - 店頭に設置されたレゴのARボックス

Two or more Lego of completed Star Wars. The appearance that is the state of battle is understood when seeing through the glass. Exhibition type AR that not is before. 

完成されたスターウォーズの複数のレゴ。それを、硝子越しに見ると、戦闘状態になっている様子が分かる。ユニークな展示型ＡＲ。フォログラム的な技術が利用されているように見える。

An innovative way to present the LEGO Star Wars toys, seen in a store in London this week. The "augmented display", rather than augmented reality, allows special effects to appear on LEGO toys with a mirror system. A brilliant idea! They do well to specify that toys sold can not do that sort of special effects at home, otherwise the children will be disappointed! This system also was applied to the LEGO Friends

(via YouTube by TheToshpoint)