REDEFINING THE RETAIL BANK: DOT FNB by Andre Redelinghuys- 銀行のFNBが店舗内をAR技術等でインタラクティブ化

The latest digital signage and the AR application program for a smart phone are being offered this FNB bank and in the store. Way of store of the future that appears in SF. 

このFNB銀行、店内に最新のデジタルサイネージやスマートフォン向けARアプリを提供している。未来的になっている。

FNB continue to build competitive advantage over their Big Four counterparts. Recently they’ve rewired their offering and communication to focus on benefits and value. In another milestone they have just launched their new branch concept: Dot FNB is a high-tech, service geared, cashless environment (except for ATMs) that’s said to be “a whole new level in banking efficiency”.

The clear line of sight, high tech feel and counter full of tablets on display make it easily mistakable for a technology retailer.

(via & more http://livinglab.hklmgroup.com/article/redefining-retail-banking-dot-fnb/)