xRの世界 | The world of xR (xReality)

拡張現実 Augmented Realty/仮想現実 Virtual Reality/複合現実 Mixed Reality の技術がもたらす DX(デジタルトランスフォーメーション)

AR summit 2012 (13th June 2012) - 第2回 #ARサミット が開催される #ARsummit

今年も、AR sumitt がロンドンで開催される。ゴールドスポンサーは クアルコム社だ。
第1回は、昨年の6月16日だった(http://development.blog.shinobi.jp/Entry/5100/)
スピーカーも展示もそれほど多くないようだ。
今年の展示は、TOTAL IMMERSIONQUALCOMM、VividWorks、kurdan となっている。




The growth of augmented reality in the past year has been huge with leading brands & technology providers adopting the technology to enhance their customer’s experiences.   We have recently witnessed a number of key sectors embracing AR; from the gaming sector, top TV shows and leading brands, all of which shows signs that the future of AR is set to explode to new heights in advertising, publishing, gaming and in our everyday life’s… watch this space…augmented reality is coming your way in 2012!

"StringTM officially launched at the AR Summit in 2011 and were proud to be Gold Sponsors of the conference. The AR Summit team were fantastic to work with and this industry leading event and respected delegation made the AR Summit the ideal host partners for StringTM to launch to the world."  Simon Windsory

Now in its 2nd Year, the AR Summit, a one day conference & expo is set to return in 2012 providing a unique insight into the developments, opportunities and benefits AR brings.   This platform is designed to bring together the industry advocates, leading technology providers and companies/brands looking to discover, explore, share and debate the future of AR.

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What will I learn?
* Augmented reality, present & future
* How to leverage augmented reality, hear first-hand from leading brand case studies 
* Who & what are the latest innovations, technologies & tools you should be adopting
* How to adopted AR in media, gaming, advertising, publishing, education & manufacturing.
* What is social augmented reality and how do I implement
* Augmented reality user experiences
* Mobile augmented reality and the potential of this platform