Super Hero Augmented Reality App at Walmart- Avengers - ウォルマートにスーパーヒーローが#ARで出現!
ウォルマートがARを利用したプロモーションを行っている。3500店舗に導入したとのこと。MARVEL AVENGERS というスマートフォン向けアプリをインストールして店舗に行くと、ヒーローと一緒に写真が撮れる。大型ショッピングセンターでは、このような店舗体験型のアプリのリリースを徐々に勧めている。
Walmart will be carry over 600 different Avengers movie tie-in products and while you’ll be able to purchase these times elsewhere, the AR app is exclusive to Walmart. T-Mobile is also a partner in this program and will be set up in certain stores where reps will demonstrate the app on one of their Android devices. You can get the Superhero Augmented Reality App from the Apple App Store and Google Play.
(via YouTube by Walmart)
Walmart will be carry over 600 different Avengers movie tie-in products and while you’ll be able to purchase these times elsewhere, the AR app is exclusive to Walmart. T-Mobile is also a partner in this program and will be set up in certain stores where reps will demonstrate the app on one of their Android devices. You can get the Superhero Augmented Reality App from the Apple App Store and Google Play.
http://see.walmart.com/TheAvengers/Download the Super Hero Augmented Reality App, then go to Walmart where you can assemble your Avengers team. Use the app to unlock characters by pointing the app at Avengers signage throughout the store. You can also take pictures to share with your fiends. The app is now available in both the iTunes App Store and Android Market.
(via YouTube by Walmart)
