xRの世界 | The world of xR (xReality)

拡張現実 Augmented Realty/仮想現実 Virtual Reality/複合現実 Mixed Reality の技術がもたらす DX(デジタルトランスフォーメーション)

Augmented Reality Edition of Connecticut Magazine (Web First) #AR

コネチカット・マガジンで、junaioを使用したAR連動コンテツが行われる。junaioは、位置情報(GPS/LLA)、テクスチャ認識による3Dモデルのオーバーレイ表示が行える。雑誌の情報から、関連する店舗や地域の情報を検索し、実店舗への誘導や商品やサービスが購入出来るサイトへの誘導が行える。
インタラクティブ性があり、ユーザが楽しめるARコンテンツは今後も増え続けていくだろう。

YARDLEY, Pa. – Journal Register Company, a leading local news and information company, today previewed augmented reality technology the Company will use in the December issue of Connecticut Magazine.
Using their smartphone, readers of the December edition of Connecticut Magazine will be able to download a free junaio app from JRC partner metaio GmbH and point the phone at content in the magazine and will instantly receive additional, videos, photos, audio and more. Connecticut Magazine is the leading monthly glossy lifestyle magazine serving the Connecticut market.

About junaio®
junaio® is the next generation augmented reality browser for camera equipped smartphones or other mobile devices presenting users with interactive web-based information and experiences wherever they are.

Point your camera, click and view - about points of interest around you, events, places, products, news items. junaio®`s new media capabilities combine text, image, sound, video, 3D moving objects and especially augmented reality overlays onto real objects. junaio® can navigate outside as well as indoors.

Due to the limitations of GPS inside buildings, junaio® uses LLA Markers to allow AR overlays inside museums, exhibitions or shopping malls with absolute accuracy. With junaio®`s open API, developers can create state of the art augmented reality applications. junaio® is available as a version for the iPhone and for Android. The Android version includes object tracking, which allows image and object recognition, leading to totally new fields of applications, especially in the consumer market.

via housatonictimes.com
http://www.housatonictimes.com/articles/2010/10/06/news/doc4ca4ae7fce16e352120646.txt