LEGO Augmented Reality [720p]

既に有名なレゴの店頭ARプロモーション。店頭キオスク端末でレゴの箱をカメラに翳すと...不思議！立体表示されたレゴが動きだす。

Certain LEGO City boxes can be held up in front of a kiosk which has a camera and it will show a 3D representation of the built model on top of the box. It is a really good idea as the Lego shop only have a few select models built up for you to see, this gives you a feel for the finished model. This technology is called augmented reality and I think that it will become very popular over the next few years as mobile (cell) phones are becoming capable of doing this.

 

Recorded with a Kodak Zi8 pocket video camera at 720p / 60 frames per second.