xRの世界 | The world of xR (xReality)

拡張現実 Augmented Realty/仮想現実 Virtual Reality/複合現実 Mixed Reality の技術がもたらす DX(デジタルトランスフォーメーション)

海外でも「ぬりえAR」「飛び出すぬり絵」が流行っているようだ! - LANDMARK Santa Paws

日本では、daub(だーぶ)などの汎用的なぬりえARや、どらえもん、ガチャピンムック、スヌーピー、ダカラ、初音ミクなどのオリジナルアプリが有名だが、海外でもその勢いは止まらない、ここで紹介するぬりえARは、香港で展開されているクリスマスイベントに向けたもの。

LANDMARK Santa Paws from VISIONARIES 777 on Vimeo.

Augmented Reality App supporting the Christmas 2015 Campaign for LANDMARK Hong Kong.

Make your own Santa Paws come alive with this free “LANDMARK Santa Paws” Augmented Reality app! This year, Santa Clause has brought a team of Teddy Bears to life and named them Santa Paws. Together they created the Wishing Machine at LANDMARK ATRIUM. You can help create your very own Santa Paws with this app by following three simple steps.

Once your Santa Paws is created, you can watch him take part in the Wishing Machine, and create a video with your own Christmas greetings that you can share with your friends through Facebook or email. You can be sure that it is the most unique greetings they will receive this Christmas.

What’s more, A HK$20 donation will be made to of Make-A-Wish® Hong Kong on your behalf with each successful upload to the website. You can truly make this Christmas a special one!

How To Play:

1. Colour in the Santa Paws using your wildest imagination on the Coloring Card you can get from LANDMARK ATRIUM, or Download it here:
http://christmas.landmark.hk/marker/LM_Xmas_Template.pdf

2. Download the LANDMARK Santa Paws app. Follow the instructions and capture your creation coming alive by pointing your camera at your Santa Paws, and click “Record” button” to begin.

App Store:
https://itunes.apple.com/hk/app/landmark-santa-paws/id1057129331?mt=8

Google Play:
https://play.google.com/store/apps/details?id=com.hkland.lmxmas

3. Share your unique creation and greetings with your friends along with your Christmas greetings

Visit the Santa Paws Gallery to view all the Bears created by users:
http://christmas.landmark.hk/en/gallery.php

More about the Campaign:
http://christmas.landmark.hk/en/index.php