FaceCake - Changing The Way People Shop | NewsWatch Review - 仮想体験によるファッションアイテム購入促進
仮想的な体験を提供することで、その商品を深く知り購入動機を高めることができる。例えば、自然界にあるバラの花の色をそのまま端末に取り入れ、カラーパレット化して口紅を仮想的に体験することができるなど、楽しい機能を持ったアプリが公開されている。
バーチャルフィッティング
バーチャルネール
バラの色をiPadに取り込んで...
仮想画面上で自分で試してみることができる
FaceCake is giving shoppers interactive mobile access with their augmented reality retail platform, available via mobile, in-store and online, enabling consumers to easily find products, virtually try them on, share selfies with friends, and buy their favorites, all in real time as if they’re looking in a mirror. FaceCake’s products include its Digital Beauty Bar, Swivel®, and ShadeScout™, available for download at the App Store.
Subscribe to NewsWatch: http://www.youtube.com/user/tvconsume...
Official Site http://www.facecake.com/
バーチャルフィッティング
バーチャルネール
バラの色をiPadに取り込んで...
仮想画面上で自分で試してみることができる
FaceCake is giving shoppers interactive mobile access with their augmented reality retail platform, available via mobile, in-store and online, enabling consumers to easily find products, virtually try them on, share selfies with friends, and buy their favorites, all in real time as if they’re looking in a mirror. FaceCake’s products include its Digital Beauty Bar, Swivel®, and ShadeScout™, available for download at the App Store.
Subscribe to NewsWatch: http://www.youtube.com/user/tvconsume...
Official Site http://www.facecake.com/
