UK: #Tesco Launches New Augmented Reality App "Tesco Discover" - 英国テスコが#AR-#Aurasmaを採用
英国テスコが、ショッピングアプリケーションとして、Aurasmaの技術を使用したARアプリケーションをリリースしたようだ。その名も、"Tesco Discover"。現時点では、ARコンテンツの詳細が分からないが期待したい!
App Store
http://itunes.apple.com/gb/app/tesco-discover/id544347167?mt=8
(more article http://www.guardian.co.uk/technology/appsblog/2012/jul/30/apps-rush-tesco-discover)
App Store
http://itunes.apple.com/gb/app/tesco-discover/id544347167?mt=8
(via http://www.kamcity.com/namnews/asp/newsarticle.asp?newsid=66219)Tesco has launched a new augmented reality shopping app, using technology from HP subsidiary Aurasma. "Interact with Tesco through exclusive videos, competitions and offers – bought to life before your eyes," suggests its listing in Apple’s App Store. That means pointing a smartphone camera at the Tesco Discover icon on printed materials to access the extra content such as recipes and videos.
(more article http://www.guardian.co.uk/technology/appsblog/2012/jul/30/apps-rush-tesco-discover)