xRの世界 | The world of xR (xReality)

拡張現実 Augmented Realty/仮想現実 Virtual Reality/複合現実 Mixed Reality の技術がもたらす DX(デジタルトランスフォーメーション)

junaioのマーカーレストラッキング技術を使用した「サプリメント雑誌連動AR」 The world's first mobile Augmented Reality Special Magazine Edition #AR #AugmentedRearity #metaio #AR

iPhoneでjunaio(by metaio)を起動し、サプリメント雑誌の表紙や各ページをカメラで表示すると、連動する動画が再生されたり、噴出しを重ねて表示するというもの。取り立てて新しくはないが、対応出来るのは位置情報だけではないというjunaioの可能性を感じさせる。

Please note: iOS 4.0 Update is mandatory for this experience!

The entire issue No 33 of the Sueddeutsche Zeitung's supplement magazine (hitting the news stands on August 20th) is dedicated to present its readers with a print media experience never before seen anywhere in this form. In cooperation with Augmented Reality (AR) specialist metaio the entire magazine has been enriched with multimedia content which can be enjoyed by anyone using a smartphone. This makes the SZ magazine the first publication to enhance print media with the attractions and capabilities the digital world has to offer.