3D Augmented Reality Hello Kitty at Black Wonder

http://www.flickr.com/photos/dreamcortex/3195532325/
香港のサンリオでも「ARかぶりものタイプ」が導入されているようだ。アミューズメント系でも徐々に広まっている様子。胸の当たりに予め用意されたマーカーを持ち、Webカメラの前に立つとキャラクターの顔になるというマーカーを使った簡単な仕組み。
※写真に撮ってしまうと元が誰か分からないから、その場で楽しむのが良さそうかな。

This was the first ever-made 3D Hello Kitty and Sanrio characters with the Augmented Reality (AR) technology. Users simply stand in front of a camera with the marker card and they will then see on screen their face turned into Hello Kitty or other characters, depends on the market card that they have selected.

This was a project initiated by Sanrio Digital as a promotional campaign for Hello Kitty Online in Hong Kong. Dream Cortex designed the booth display and developed the AR Hello Kitty game.

If you would like to gather more information about this project, please find out our contact details from blog.dreamcortex.com.